Kawasaki Motors is a motorcycle brand of Kawasaki Heavy Industries, LTD. From 2021-10-01, Kawasaki motorcycle and GPE business has been spinned off from KHI, and new company called Kawasaki Mortos, Ltd. In the future, this new company will take charge motorcycle, UTV, 4-wheel vehicle, jet ski and GPE business.
From 9th/October, Kawasaki Motros,Ltd announced that he stopped using the logo of Flying K, and started to use more famous logo [ River(川) ],and new logo is Chinese character 川 abstract representation
KHI was founded in 1896, it is a long history of Japan's heavy industry group. Its business scope covers aviation, space, railway vehicles, motorcycles, ships, machinery and a wide variety of other equipment.
Today, Kawasaki Motor is one of the most popular and reliable motorcycle brands in the world
Today, the flying K logo has been used for the longest time in the history of Kawasaki brand. Kawasaki's first LOGO debuted in 1961.
The LOGO consists of a text marker and a flag pattern, which already has a circular "川" character on it. The LOGO is unique, with an abstract wing-shaped shape that best represents the company's identity and roots.
Starting in 1967, Kawasaki decided to switch to a simpler, text-based LOGO. As a result, the second version of the LOGO featured a large Flying "K", with red being the first color associated with Japan. The bold sans serif font underneath the K is simple and traditional, yet powerful and authoritative.
This time, kawasaki motors split its engine and motorcycle businesses into a new company, which took the opportunity to rebrand kawasaki. The seemingly new icon is actually a key graphic taken from kawasaki's 1961-1967 logo.
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